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Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

Marketing Insights from A to Z: 80 Concepts Every Manager Needs to Know

224 Pages · 2003 · 849 KB · 12,462 Downloads· English
by Philip Kotler
marketing management kotler marketing management philip kotler philip kotler
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“ Courage doesn't always roar. Sometimes courage is the quiet voice at the end of the day saying, "I will try again tomorrow." ” ― Mary Anne Radmacher
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